“Fashion as understanding”: London Fashion Day Season 7 turned the runway into a study of identity
On 1 May 2026, London Fashion Day returned to St John’s Church, Hyde Park with a seventh season that felt less like a standard runway programme and more like a conversation about identity, presence and connection. The setting mattered. In the morning light of one of London’s most atmospheric cul
London Fashion Day Season 7 puts identity, transparency and emerging designers at the centre of its May programme
London Fashion Day has released the official details for Season 7, confirming its return to St John’s Church, Hyde Park, London on 1 May 2026 with a full-day programme of runway presentations, creative exchange, and guest access now open through registration. The new season brings together emergin
“Supporting them helps keep creativity alive”: Pardis on the vision behind London Fashion Day’s Season 7 campaign
At sunrise on Regent Street, London Fashion Day produced the campaign for its upcoming Season 7, using one of London’s most recognisable streets as the setting for a visual story shaped by collaboration, atmosphere, and international creative exchange. The campaign was initiated by Kostiantyn Lieo
