BALYKINA’s Resort ’26 turns countryside summer into a wardrobe of sensual rituals
With Resort ’26, BALYKINA returns to one of its core ideas: clothes should be made for a life worth celebrating. This season, that philosophy moves away from the city and into the slower rhythm of a countryside summer. The collection is built around intimate rituals rather than spectacle. Long wal
The Soft Power of MUR MUR: Anastasia Baukh on Clothing, Desire and the Freedom of Being Yourself
From the structure of BAUKH to the emotional language of MUR MUR, Anastasia Baukh is shaping a brand where femininity is not a performance, but a state of mind.
Mur Mur’s London Fashion Day show explored the quiet power of sensual minimalism
At London Fashion Day, Ukrainian brand Mur Mur presented a collection built around a clear emotional idea: women should shine. Not through excessive styling or forced spectacle, but through confidence, silhouette, and the quiet certainty of knowing who they are. The brand’s language sits between h
Ginny Litscher’s “TRIBE” turns SS26 into a study of belonging, craft and wearable art
For SS26, designer and artist Ginny Litscher is using fashion to ask a larger question about identity: how do we show where we come from, who we belong to, and what we carry with us? Her new collection, “TRIBE,” answers that question through a bold mix of womenswear, textile language, and visual
BAÉ reworks adidas Baltic into sculptural AW26 womenswear in “Flame of the Forest”
For AW26, BAÉ has released a new collaboration with adidas Baltic, using upcycled sportswear materials to build a collection that moves between technical heritage and contemporary femininity. Titled “Flame of the Forest,” the collection reframes familiar athletic codes through a more directiona








